Mercedes-Benz Drives in AMG CLE 53 Coupé to Ahmedabad, Kicks Off Festive ‘Dream Days’

Bilkul Bazaar | By Rafat Quadri

Ahmedabad:

Exhilarating AMG CLE 53 4MATIC+ Coupé Launched in Gujarat at ₹1.35 Crore

Mercedes-Benz India introduced the AMG CLE 53 4MATIC+ Coupé in Ahmedabad, priced at ₹1.35 crore. The performance coupé delivers 449 hp, accelerates 0–100 km/h in 4.2 seconds, and blends C-Class agility with E-Class luxury. The brand also kicked off its ‘Dream Days’ festive campaign 2025, offering attractive finance schemes and announcing the Dream Days Festival in Ahmedabad on November 1–2.

Sanjay Thakker, Chairman & Founder of Group Landmark, said, “The launch of the AMG CLE 53 further strengthens Ahmedabad’s position as one of India’s fastest-growing luxury car markets. Our customers are increasingly looking for exclusivity, performance, and luxury, and this new coupé perfectly reflects those aspirations.”

Engine & Performance: Powered by a 3.0-litre inline six-cylinder turbocharged engine producing 449 hp and 560 Nm torque (up to 600 Nm with overboost).

Acceleration: 0–100 km/h in just 4.2 seconds with a top speed of 250 km/h (270 km/h with AMG Driver’s Package).

Technology: Features AMG Performance 4MATIC+ all-wheel drive, AMG SPEEDSHIFT TCT 9G transmission, and five driving programmes.

Handling: AMG RIDE CONTROL suspension with selectable damping and standard rear axle steering enhance agility and stability.

Design & Interiors: Equipped with MBUX infotainment system with AMG-specific displays, ambient lighting, and exclusive AMG sport seats.

The coupé is priced at INR 1.35 crore (ex-showroom, India) and is now open for bookings across Gujarat dealerships.

Gujarat: A Strategic Luxury Market

Ahmedabad continues to be a top-performing metro market for Mercedes-Benz India, particularly in the top-end luxury segment above ₹1.5 crore.

“Gujarat has always shown a strong appetite for performance and top-end luxury vehicles. With the AMG CLE 53, we continue to redefine the luxury performance segment in the region,” said Brendon Sissing, Vice President – Sales & Marketing, Mercedes-Benz India.

Dream Days Festive Campaign 2025

Alongside the launch, Mercedes-Benz rolled out its nationwide ‘Dream Days’ festive campaign in Gujarat.

Financial Benefits: EMI options starting at 1% of ex-showroom price, trade-in benefits, seasonal payment plans, key-to-key exchange, and zero down payment.

Customer-Centric Approach: The campaign aims to make luxury ownership more accessible, focusing on new-age achievers and aspirational markets.

Dream Days Festival: November 1–2, 2025, Ahmedabad

Mercedes-Benz announced the Dream Days Festival, a first-of-its-kind on-ground customer event, scheduled for November 1–2 in Ahmedabad.

Experiential Drive: Over 300 participants each day will test Mercedes-Benz cars on specially designed tracks featuring side slopes, inclines, slaloms, G-turns, and emergency braking challenges.

Immersive Experiences: Customers will enjoy the Burmester Sound Experience, dynamic driving simulations, and curated luxury engagements.

Celebratory Sundowner: The event will conclude with an exclusive sundowner, blending lifestyle with performance.

The Road Ahead

With the launch of the AMG CLE 53 4MATIC+ Coupé and the Dream Days campaign, Mercedes-Benz aims to elevate the festive spirit in Gujarat and across India, reinforcing its position as the country’s most desirable luxury carmaker.